Martha Laughman

Trailblazer
DISC Type : DI

Founder | Executive Director at Gold Star Gamers

United States

Overview

Martha is the Founder of Gold Star Gamers, with deep expertise in workforce development, cybersecurity, and veteran support. She excels at launching mission-driven initiatives, securing funding, and building cross-sector collaborations. People who have worked with her describe her as professional, indispensable, and smart.

Outside of her professional roles, she is driven by a deep commitment to making a positive impact on the world. Her personal reflections emphasize the importance of family, compassion, and human connection over constant productivity, valuing moments of joy, music, and laughter.

She founded Gold Star Gamers, a non-profit that has created a sanctuary for more than 3, 000 children of fallen military heroes through the power of gaming.

Personality Overview

Persuasive

Informal

Assertive

They like to keep things under control.  They do not mind taking risks and can make hard decisions, if necessary. They are charming and have the ability to align others behind their decisions.

Topics They Care About

Supporting Veterans
Her career includes leading military transition programs, and her non-profit, Gold Star Gamers, is dedicated to helping children of fallen military and veteran parents.
Cybersecurity Talent
She has extensive experience creating cybersecurity workforce divisions and registered apprenticeship programs to meet the demand for skilled talent in the field.
Gaming for Good
As the founder of Gold Star Gamers, she champions the use of gaming as a tool for hope and healing among children who have experienced loss.

Media Appearances

Esports and the Military Family – Interview with Martha Laughman, Founder & Executive Director of Gold Star Gamers. Featured in Military Influencer (MIC)

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‘Gold Star Gamers’ and Military Esports Teams Help Children of Fallen Troops Cope With Loss. Featured in Military.com

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Feature on Gold Star Gamers – Ohio Cooperative Living (Oct 2022). Featured in Ohio Cooperative Living (Issuu)

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Work History

9-2022
Founder | Executive Director at Gold Star Gamers
4-2020 - 9-2022
Leadership Team | Various Roles at Smoothstack
12-2017 - 1-2020
Leadership Team | Director of Workforce & Veterans Programs at UMBC Training Centers
1-2018 - 12-2018
Executive Director of Cyberworks Academy at UMBC Training Centers
9-2017 - 11-2017
Director of Cyber Career Services at SecureSet

Education

2012 - 2015
Doctor of Philosophy (Ph.D.) Coursework | ABD from Capella University
2008 - 2010
Master's degree from Capella University

More Information

Social Presence :

Prographics :

Exp : 8 Location : United States Job Level : Leadership Designation : Founder | Executive Director at Gold Star Gamers
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Insights For Selling To Martha

During A Call Or A Meeting

DO's

  • Talk about yourself and some of your achievements at the start of the conversation
  • Address your competition clearly and confidently
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking them how they truly feel about your product
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martha is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Martha

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Martha move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Martha take some risk or not?

  • They can take risks if necessary.

You And Martha

Personality Compatibility


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