Martin Bertran

Inquirer
DISC Type : dc

TotalEnergies SE - VP Brand, Advertising & Sponsorship [Directeur Marque, Sponsoring et Publicité] at TotalEnergies

Greater Paris Metropolitan Region, France

Overview

Martin has no verified overview

Personality Overview

Demanding

Upfront

Judgemental

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Martin has no verified topics they care about

Media Appearances

Martin has no verified media appearances

Work History

8-2022
TotalEnergies SE - VP Brand, Advertising & Sponsorship [Directeur Marque, Sponsoring et Publicité] at TotalEnergies
1-2022 - 8-2022
TotalEnergies SE - Head of Commercial and Corporate Advertising at TotalEnergies
1-2020 - 2-2022
TotalEnergies Power & Gas Europe - Directeur de la Communication at TotalEnergies
1-2016 - 4-2019
Directeur de la Marque, du Sponsoring et de la Communication Grand Public at Direct Energie
8-2010 - 12-2015
Responsable Marketing Stratégique et Communication at Direct Energie

Education

1999 - 2003
HEC from HEC Paris
1997 - 1999
Education details unavailable from Classe Préparatoire HEC (Paris)

More Information

Social Presence :

Prographics :

Exp : 21 Location : Greater Paris Metropolitan Region, France Job Level : Senior Designation : TotalEnergies SE - VP Brand, Advertising & Sponsorship [Directeur Marque, Sponsoring et Publicité] at TotalEnergies
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Insights For Selling To Martin

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Highlight the competitive differentiation of your product
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Avoid repeating yourself or making generalizations
  • Don’t try to be an alpha salesperson, give them equal space
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martin is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Martin

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Martin move?

  • Their decision making speed is somewhere in the middle.
  • Can Martin take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Martin

Personality Compatibility


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