Martine Grol

Commander
DISC Type : D

Founder & co-owner brand film agency at Muser

Arnhem-Nijmegen Region, Netherlands

Overview

Martine is the founder of the award-winning video agencies Muser and MADE BY MEDIA, leveraging over 20 years of experience in TV production and video marketing. An alumna of Radboud University, she specializes in creating powerful video content that helps brands grow. People often describe her as professional, creative, and enthusiastic.

Growing up in an entrepreneurial family, Martine developed a passion for business and connecting with people early on. Outside of work, she enjoys fitness, dining out, and spending time with family and friends. She is an active participant in the Nijmegen business community and champions female entrepreneurship.

As a certified instructor, she is qualified to teach at the higher vocational education level in the Netherlands.

Personality Overview

Impact-Driven

Very Quick

Risk-Taker

More than the product, they care about the impact of the product.  They are not always relationship oriented. They take a lot of pride in personal achievements.

Topics They Care About

Video Marketing Strategy
Her core business involves advising companies on the strategy, psychology, and content of videos to convince their target audience and drive growth.
Startup Coaching
As a business coach for Made Visible and a partner at StartUp Nijmegen, she is passionate about helping new entrepreneurs gain online and offline visibility.
Human-centric Storytelling
A central theme in her work is "de mens in de lens" (the person in the lens), emphasizing authentic human stories to create impactful content.

Media Appearances

Martine has no verified media appearances

Work History

5-2023
Founder & co-owner brand film agency at Muser
7-2010
Founder & co-owner videoproductiebedrijf, producer, TV-maker & trainer at MADE BY MEDIA
6-2022
Businesscoach & trainer online en offline zichtbaarheid at Made Visible
7-2019
Partner at StartUp Nijmegen
10-2009 - 9-2011
Coördinator S-TV Omroep Gelderland at Omroep Gelderland

Education

2004 - 2006
Mass Media Science from Radboud University
2001 - 2003
Associate degree from Breda University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 20 Location : Arnhem-Nijmegen Region, Netherlands Job Level : Leadership Designation : Founder & co-owner brand film agency at Muser
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Insights For Selling To Martine

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Speak about competitive differentiation that your product offers
  • Hold your ground without indulging in one-upmanship

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Do not spend too much time focusing on product tech or features
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martine is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Martine

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Martine move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Martine take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Martine

Personality Compatibility


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