Maryuri Martinez

Captain
DISC Type : SD

Growth Specialist at HubSpot

Colombia

Overview

Maryuri Martinez is a Growth Specialist with over 12 years of experience driving growth and innovation across Latin America for tech leaders like Qualcomm. With an MBA from the University of Los Andes and an Electronic Engineering degree, she excels in leading transformative initiatives. People often describe her as exceptional, business-driven, and dedicated.

Outside of her professional life, Maryuri has an interest in the strategies of major consumer brands like Unilever. She also follows the interactive entertainment industry, showing a particular interest in the PlayStation platform, which suggests a passion for console gaming.

She once opened operations in three countries for a mobile company, impressively capturing 6% market share in the first year.

Personality Overview

Long-Term Thinker

Dynamic But Sincere

Planner & Achiever

They might take some time to make their mind up but once they do, they don't change it easily.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Marketing Automation
She frequently posts about leveraging HubSpot's automation capabilities, workflows, and AI integrations like ChatGPT to improve sales and marketing efficiency for businesses.
LATAM Business Growth
Her career is focused on expanding business in Latin America. She recently discussed the high cost of data disconnection for companies in the region, particularly in Mexico.
Integrated Digital Tools
She values making digitalization accessible for all companies, highlighting the importance of a varied ecosystem of apps and open APIs for agile integration.

Media Appearances

Maryuri has no verified media appearances

Work History

5-2025
Growth Specialist at HubSpot
6-2022 - 9-2024
Business Development Manager Colombia, Peru and Ecuador at Qualcomm Technologies INC
2-2021 - 6-2022
Category Manager at Intcomex
9-2018 - 2-2021
Key Account Manager at Brightstar Corp.
7-2012 - 9-2018
Manager of Mobile Business for Andean Region at Lanix Colombia

Education

2015 - 2017
Master of Business Administration - MBA from Universidad de Los Andes
2001 - 2007
Ingeniera electronica from Universidad del Quindío

More Information

Social Presence :

Prographics :

Exp : 12 Location : Colombia Job Level : Junior Designation : Growth Specialist at HubSpot
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Insights For Selling To Maryuri

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • During followups, use phone or text if needed, they should be fine
  • Focus on the results that your product produces, expect some strategic questions in return

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maryuri is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Maryuri

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Maryuri move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Maryuri take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Maryuri

Personality Compatibility


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