Mason Alexander

Questioner
DISC Type : c

Engagement Manager at Profound

New York City Metropolitan Area, United States

Overview

Mason is an Engagement Manager at Profound, bringing experience from customer success and consulting roles at tech companies like Yex and MURAL. A graduate of The University of North Carolina at Chapel Hill, he is also certified in Design Thinking, underscoring his focus on creative problem-solving and client services.

Outside of his tech career, Mason pursued a personal passion for baking, earning a professional certification in Pastry and Baking Arts. This culinary journey led him to work at Runner & Stone, a Michelin Bib Gourmand restaurant and bakery in Brooklyn, showcasing his dedication to mastering new skills.

He successfully pivoted from a career in tech to become a professional pastry chef before returning to the industry.

Personality Overview

Systematic

Not Easily Convinced

Cautious & Analytical

They prefer to fully evaluate every situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

AI Business Sourcing
Shared content on how AI models source local business information, emphasizing the need for companies to look beyond major mapping services.
Knowledge Discovery
Showcased his former employer Yext's recognition in the IDC MarketScape for knowledge discovery software, indicating an interest in how organizations manage information.
Culinary Arts
Took a dedicated career break to earn a 610-hour professional certification in Pastry and Baking Arts, a clear personal passion.

Media Appearances

Mason has no verified media appearances

Work History

2-2026
Engagement Manager at Profound
8-2023 - 2-2026
Senior Customer Success Manager, Enterprise at Yext
2022 - 2023
Senior Customer Success Manager at MURAL
3-2021 - 11-2021
Personal goal pursuit at Career Break
7-2020 - 2-2021
Manager, Consulting Services at Yext

Education

Bachelor’s Degree from The University of North Carolina at Chapel Hill
3-2021 - 9-2021
Pastry and Baking Arts from Institute of Culinary Education

More Information

Social Presence :

Prographics :

Exp : 9 Location : New York City Metropolitan Area, United States Job Level : Middle Designation : Engagement Manager at Profound
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Insights For Selling To Mason

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mason is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Mason

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Mason move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Mason take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Mason

Personality Compatibility


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