Matia Rosa

Critic
DISC Type : C

Sales Director at Tinext Experience

Ticino, Switzerland

Overview

Matia Rosa is a Sales Director at Tinext Experience, where he leads commercial strategy and drives growth through AI-driven digital transformation for enterprise brands. A graduate of SDA Bocconi, colleagues describe him as precise, punctual, and enthusiastic. He is a frequent speaker at industry events on AIs impact on marketing.

He emphasizes building true, long-lasting partnerships over transactional projects, celebrating a seven-year collaboration with a key client as a prime example of generating real, sustained value.

Personality Overview

Information Seeker

ROI Driven

Critic

It is very likely that they will negotiate pricing or other important terms.  They prefer to do logical analysis and value evidence over emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

AI-Driven Growth
He focuses on leveraging AI and integrated platforms to generate concrete business value and measurable results, as discussed in his recent interviews and speaking engagements.
Digital Commerce
He actively discusses the operational complexities of running both B2B and B2C digital commerce projects, particularly within the Consumer Goods sector.
Strategic Partnerships
Believes that trust and long-term collaboration between clients, agencies, and tech partners are essential for creating real value and fostering continuous innovation.

Media Appearances

Matia has no verified media appearances

Work History

1-2026
Sales Director at Tinext Experience
4-2020 - 1-2026
Regional Sales Manager at Tinext Experience
4-2017 - 4-2020
Account Executive at Tinext Experience
9-2015 - 3-2017
Sales Development Representative at Tinext Experience
7-2014 - 9-2015
Sales Developer at Diennea - MagNews

Education

5-2022 - 6-2022
SALES PLANNING & CONTROL from SDA Bocconi
2010 - 2012
Master's degree from Università degli Studi di Milano

More Information

Social Presence :

Prographics :

Exp : 13 Location : Ticino, Switzerland Job Level : Mid-senior Designation : Sales Director at Tinext Experience
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Insights For Selling To Matia

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be formal and objective, they will appreciate it more

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matia is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Matia

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Matia move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Matia take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Matia

Personality Compatibility


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