Matt Abruzzo

Energizer
DISC Type : I

Vice President, Brand Management - Celebrity & Entertainment at Authentic Brands Group

New York, New York, United States

Overview

Matt has no verified overview

Personality Overview

Believer

Relationship Oriented

Big Picture Person

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are always positive and upbeat, so take their promises with a pinch of salt. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Matt has no verified topics they care about

Media Appearances

Matt has no verified media appearances

Work History

4-2023
Vice President, Brand Management - Celebrity & Entertainment at Authentic Brands Group
4-2021 - 4-2023
Sr. Director, Brand Management - Celebrity & Entertainment at Authentic Brands Group
2-2017 - 4-2021
Director, Brand Management - Celebrity & Entertainment at Authentic Brands Group
5-2013 - 2-2015
Licensing & Brand Manager - Peanuts Worldwide at Iconix Brand Group
6-2010 - 5-2013
E-Marketing Specialist at The Corcoran Group

Education

BFA from Cornell University

More Information

Social Presence :

Prographics :

Exp : 18 Location : New York, New York, United States Job Level : Senior Designation : Vice President, Brand Management - Celebrity & Entertainment at Authentic Brands Group
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Insights For Selling To Matt

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Invite them for a lunch or a drink/coffee
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t be excessively objective, be a storyteller
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matt is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Matt

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Matt move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Matt take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Matt

Personality Compatibility


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