Matt Ashare

Observer
DISC Type : ci

Senior Editor, Channel Dive at Informa TechTarget

Lynchburg, Virginia, United States

Overview

Matt has no verified overview

Personality Overview

Value Driven

Assertive

Example Seeker

They are generally strong communicators and are not easy to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Matt has no verified topics they care about

Media Appearances

Matt has no verified media appearances

Work History

10-2025
Senior Editor, Channel Dive at Informa TechTarget
12-2024 - 10-2025
Senior Reporter, CIO Dive at Informa TechTarget
4-2022 - 12-2024
Reporter at Industry Dive
1-2017 - 12-2024
Publisher/Editor-in-Chief at LynchburgDoes.com
2-2011 - 5-2022
Content Commander in Chief at mattpoprocks

Education

9-1983 - 6-1987
Bachelor of Arts - BA from Wesleyan University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Lynchburg, Virginia, United States Job Level : N/A Designation : Senior Editor, Channel Dive at Informa TechTarget
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Insights For Selling To Matt

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Focus on immediate action-items rather than the larger goals
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matt is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Matt

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Matt move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Matt take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Matt

Personality Compatibility


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