Matt Firestone

Wildcard
DISC Type : cis

GM, Copilot & Agents at Microsoft

Greater Seattle Area, United States

Overview

Matt Firestone is the GM of Copilot & Agents at Microsoft, leading outbound product marketing. His career has focused on developer marketing and AI platforms at companies like Stripe, Sierra, and Google. He is a graduate of Harvard University and the University of Cambridge, with expertise in bringing frontier AI models to enterprise scale.

He is focused on defining how enterprises can become "Frontier Firms, " which he describes as human-led, agent-operated, and outcome-driven. This involves moving AI from a productivity tool to the core of how work gets done.

Personality Overview

Requires Proof

ROI Driven

Friendly But Slow

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Agentic AI
His work at Microsoft and Sierra focuses on building, managing, and optimizing AI agents to transform enterprise operations in sales, finance, and customer service.
Go-to-Market Strategy
He is responsible for the go-to-market strategy, narrative, and customer engagement for Microsoft 365 Copilot, a key part of his current role.
Developer Marketing
He has extensive experience leading developer marketing for major platforms, including Stripe, Sierra's Agent OS, and Google's TensorFlow.

Media Appearances

Matt Firestone - Microsoft Ignite. Featured in Microsoft Ignite

See Now

Work History

9-2025
GM, Copilot & Agents at Microsoft
10-2024 - 9-2025
Developer Marketing Lead at Sierra
11-2023 - 10-2024
Head of Developer Marketing at Stripe
5-2021 - 11-2023
Director of Product Management, Labs at Google
12-2017 - 5-2021
Director of Product Marketing, AI and Developer at Google

Education

AB from Harvard University
MPhil from University of Cambridge

More Information

Social Presence :

Prographics :

Exp : 21 Location : Greater Seattle Area, United States Job Level : Senior Designation : GM, Copilot & Agents at Microsoft
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Insights For Selling To Matt

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Help them understand the risk aspect fully while inspiring confidence
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matt is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Matt

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Matt move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Matt take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Matt

Personality Compatibility


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