Matt MacAulay

Enigma
DISC Type : icd

Director of Engineering at Arteria AI

Toronto, Ontario, Canada

Overview

Matt MacAulay is an engineering leader with 20 years of experience, currently serving as Director of Engineering at Arteria AI. He specializes in scaling engineering organizations of over 80 people and has led AI-driven initiatives at major companies like Shopify and Wealthsimple, shipping applications used by millions of users.

He transformed translation workflows at Shopify by implementing AI, which dramatically reduced project turnaround times from several days down to just a few minutes.

Personality Overview

Persuasive & Assertive

Fast Follower

Challenger

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

AI-Driven Products
Led teams at Shopify that shipped AI-powered discovery features for the App Store and transformed translation workflows using artificial intelligence.
Scaling Engineering Orgs
He has extensive experience growing and managing large technical teams, having scaled an engineering organization to over 80 developers at TWG.
Developer Ecosystems
Managed engineering for the Shopify App Store and Theme Store, focusing on connecting merchants with apps and enabling developers to build successful businesses.

Media Appearances

Matt has no verified media appearances

Work History

12-2025
Director of Engineering at Arteria AI
12-2022 - 7-2025
Director of Engineering at Shopify
12-2021 - 11-2022
Director Of Engineering at Wealthsimple
11-2020 - 12-2021
Senior Engineering Manager at Wealthsimple
3-2019 - 11-2020
VP of Engineering at TWG

Education

Matt has no verified education history

More Information

Social Presence :

Prographics :

Exp : 13 Location : Toronto, Ontario, Canada Job Level : Mid-senior Designation : Director of Engineering at Arteria AI
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Insights For Selling To Matt

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matt is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Matt

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Matt move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Matt take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Matt

Personality Compatibility


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