Matt Rich serves as the VP of Customer Care & Innovation at bp, where he leads global digital strategy and transformation for the retail business. A Staffordshire University marketing graduate, he is focused on delivering commercial value through mobile payments, data, and creating an outstanding customer experience to drive growth.
He is a people-centric leader who believes that business transformation is best achieved through a clear vision and highly empowered teams. He positions himself as an innovative, inspiring leader and a catalyst for change within his organization.
He spearheaded the global program that launched and scaled bps mobile payment solutions across Australia, New Zealand, the US, and Europe.
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