Matteo Capolei in

Matteo Capolei

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Head of Digital and Media Planning Ai at Zurich Insurance
📍 Zurich, Switzerland

Matteo is the Head of Digital and Media Planning Ai at Zurich Insurance, where he focuses on maximizing brand and customer impact. His expertise lies in using AI-driven innovation, advanced CXM solutions, and cutting-edge marketing technology to engage customers across diverse industries. He holds a Master of Science from the London School of Business and Finance.

Outside of his professional life, Matteo is an avid cyclist who enjoys exploring the world on his bike. He approaches his work and personal pursuits with a strong sense of team spirit, aiming to achieve common goals whether in the office or on the road.

Unique fact: Matteo describes part of his mission as "fighting digital anarchy," showcasing his passion for bringing order and strategy to the digital landscape.

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Experience
14 Years
Current Role
Head of Digital and Media Planning Ai
Job Level
Mid-senior
Location
Zurich, Switzerland
Personality Overview

How Matteo shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Matteo cares about

AI in Marketing
His title includes "Ai" and his posts frequently discuss how AI is reshaping search and marketing, reflecting a core professional focus on AI-driven innovation.
Customer Experience (CXM)
He has a demonstrated history of selecting, implementing, and deploying customer experience management (CXM) tools across more than 30 markets to improve interactions.
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Career

Work history

1-2026
Head of Digital and Media Planning Ai
Zurich Insurance
7-2021
Senior Digital Marketing Manager
Zurich Insurance
1-2019 - 7-2021
Digital Marketing Manager
Zurich Insurance
6-2016 - 1-2019
Social Media Manager
wind tre
6-2015 - 6-2016
Press Officer and Internal Communication
Istituto Clinico Humanitas
In the press

Media appearances

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Education
2011 - 2012
Master of Science (MSc)
London School of Business and Finance LSBF
2007 - 2010
Bachelor of Science (BSc)
Luiss Guido Carli University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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