Matthew Glover is a business activist and entrepreneur dedicated to removing animals from the food system. He co-founded the global movement Veganuary, leads Veg Capital to fund plant-based startups, and chairs the Vegan Food Group, which acquires and scales brands like VFC and Meatless Farm. People often describe him as professional, knowledgeable, and forward-thinking.
Originally from a family of butchers, Matthew became a vegan after learning about the realities of the dairy and egg industries. He lives near York with his wife, Jane Land, with whom he co-founded Veganuary. He previously built businesses in the construction, glazing, and events sectors before dedicating his career to activism.
Interesting fact: Matthew and his wife used their life savings to launch Veganuary in 2014, initially hoping a few hundred people would participate.
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