McKinley Muir Hyden in

McKinley Muir Hyden

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Director of Commercial Analytics at Skyscanner
📍 Edinburgh, Scotland, United Kingdom

McKinley is the Director of Commercial Analytics at Skyscanner, with a rich background from the Financial Times where she was the Director of Data Value & Strategy. She is an expert in creating business impact from data, driving AI transformation, and fostering data culture. She holds a Master of Science from The London School of Economics.

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Experience
15 Years
Current Role
Director of Commercial Analytics
Job Level
Mid-senior
Location
Edinburgh, Scotland, United Kingdom
Personality Overview

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Priorities

Topics McKinley cares about

Data Culture
Focuses on bridging the gap between data teams and business units to ensure analytics are adopted and impactful, a key theme of her podcast appearances.
Data & AI Strategy
Led the AI Transformation Programme at the Financial Times, focusing on creating tangible business value and impact from data and artificial intelligence initiatives.
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Career

Work history

11-2025
Director of Commercial Analytics
Skyscanner
1-2024
Director of Data Value & Strategy
Financial Times
8-2020 - 1-2024
Director of Analytics Business Impact
Financial Times
9-2019 - 7-2020
Head of Insights (Interim)
Financial Times
8-2018 - 9-2019
Analytics Manager
Financial Times
In the press

Media appearances

011 – Data, Culture and Impact – How McKinley Drives Data at Skyscanner. Featured in Apple Podcasts
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Education
2011 - 2013
Master of Science (MSc)
The London School of Economics and Political Science (LSE)
2004 - 2008
MA (Hons)
University of St Andrews
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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