Melanie Bates

Wildcard
DISC Type : isc

Head of Finance at Digital Voices

Enfield, England, United Kingdom

Overview

Melanie Bates is a strategic finance leader with extensive experience helping businesses grow through data-driven planning and systems automation. As Head of Finance at Digital Voices, she has built a strong team and implemented scalable payment automation systems to support global influencer activity. She has worked in both large corporate and smaller scale-up environments.

Personality Overview

Friendly But Slow

Curious But Skeptical

ROI Driven

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Finance Automation
Her profile highlights a focus on finance systems automation, and she successfully implemented the Tipalti payment system at Digital Voices to enable scale.
Startup & Scale-Up Growth
She has a passion for helping start-up and scale-up companies grow and consolidate, a key theme in her professional summary.
Global Payment Systems
Successfully implemented a payment system to manage thousands of global influencer payments, demonstrating expertise in scaling financial operations internationally.

Media Appearances

Melanie has no verified media appearances

Work History

1-2018
Head of Finance at Digital Voices
5-2007 - 7-2014
Group Financial Reporting Change Manager at Amlin plc
6-2000 - 3-2007
Finance Manager at Unicom Insurance Services Ltd

Education

Melanie has no verified education history

More Information

Social Presence :

Prographics :

Exp : 21 Location : Enfield, England, United Kingdom Job Level : Mid-senior Designation : Head of Finance at Digital Voices
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Insights For Selling To Melanie

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Melanie is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Melanie

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Melanie move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Melanie take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Melanie

Personality Compatibility


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