Michael Dominguez in

Michael Dominguez

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CEO - Founder at SR Direct
📍 Boca Raton, Florida, United States

Michael Dominguez is the founder and CEO of SR Direct, a platform dedicated to transforming senior care by helping physicians build sustainable, independent practices. With a Masters in Investment Management and a background in business development at Gartner, he focuses on growth without causing physician burnout. Colleagues describe him as driven, dedicated, and a knowledgeable leader.

He holds CompTIA Linux+ and CIW JavaScript Specialist certifications, an unusual technical skillset for a CEO in the healthcare space.

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Experience
8 Years
Current Role
CEO - Founder
Job Level
Leadership
Location
Boca Raton, Florida, United States
Personality Overview

How Michael shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Michael cares about

Senior Care Transformation
Founded SR Direct to help physicians launch independent senior care practices, opposing a high-volume, profit-first model that he believes compromises patient care.
Physician Well-being
His company's mission is to help doctors grow practices "without the burnout of corporate systems, " a topic he frequently posts about.
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Career

Work history

1-2025
CEO - Founder
SR Direct
1-2019
CEO - Founder
Sales Rally
Business Development Manager - Financial Sector
Gartner
5-2017 - 5-2018
Sales Manager
SmartProcure
2-2017 - 5-2017
Account Executive
SmartProcure
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2012 - 2013
Master of Investment Management and Financial Management
Creighton University
2016 - 2017
Associate of Science (A.S.)
Broward College
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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