Michael Sievers

Enthusiast
DISC Type : i

Director, Appliance & Construction North America at BASF

Houston, Texas, United States

Overview

Michael Sievers is the Director for Appliance & Construction in North America at BASF, where he manages the urethane business. His career is marked by building sales organizations and developing new markets to increase brand recognition and share. He is a graduate of Gettysburg College with a Bachelor of Arts.

Outside of his corporate role, Michael is deeply committed to safety and environmental policy. He serves on the board for the Federal Alliance for Safe Homes (FLASH), which promotes disaster safety, and for the Alliance for Responsible Atmospheric Policy, which focuses on ozone protection and climate change.

He has a long history of advocating for building safety, having been a sponsor and spokesperson for Building Safety Month.

Personality Overview

Story Driven

Consensus Focused

Amiable & Agreeable

Unlike D or C types, they are convinced more by stories and testimonials.  They agree with others often, so exercise caution when relying on their word. They are more about building relationships than just cutting deals.

Topics They Care About

Construction Materials
Manages the urethane business for appliance and construction segments at BASF, with past roles focused on spray polyurethane foam systems.
Market Development
His background includes creating new markets, identifying emerging product opportunities, and executing solutions to increase market penetration.
Disaster Safety
Serves as a Board Member for the Federal Alliance for Safe Homes (FLASH), a non-profit dedicated to promoting disaster safety and property loss mitigation.

Media Appearances

Michael has no verified media appearances

Work History

7-2023
Director, Appliance & Construction North America at BASF
1-2014 - 7-2023
Head of Sales - North America, Performance Materials - Construction at BASF
1-2014
Business Manager, Spray Polyurethane Foam Systems at BASF
10-2010 - 7-2014
Board Member at FLASH (Federal Alliance for Safe Homes)
6-2009 - 7-2012
Board Member at Alliance for Responsible Atmospheric Policy

Education

8-1984 - 12-1988
Bachelor of Arts - BA from Gettysburg College

More Information

Social Presence :

Prographics :

Exp : 19 Location : Houston, Texas, United States Job Level : Mid-senior Designation : Director, Appliance & Construction North America at BASF
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Refer to interesting customer testimonials and stress on great customer experience
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Michael

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Michael take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Michael

Personality Compatibility


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