Michael Smith

Energizer
DISC Type : I

Founder & CEO at Atlas Mindset

Dallas-Fort Worth Metroplex, United States

Overview

Michael is the Founder and CEO of Atlas Mindset, a company dedicated to improving student outcomes. With a decade of experience in HR and people analytics at major tech companies like ServiceNow and Amazon, he now applies data-driven insights to help schools proactively support students. He holds a Bachelor of Science from Brigham Young University - Idaho.

Based on his writing, Michael appears to value a balanced and deliberate approach to life. He appreciates quiet moments, like a slow New Years morning with his family, and emphasizes resetting and breathing before diving into work, rather than making grand, pressure-filled declarations.

He built his company after identifying a clear pattern from his data analytics career: personal and professional misalignment for individuals often starts with early-life decisions made as students.

Personality Overview

Enthusiastic

Full Of Energy

Big Picture Person

They are always positive and upbeat, so take their promises with a pinch of salt.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are friendly, approachable and love to make new connections.

Topics They Care About

Proactive Student Support
His company's core mission is to help schools move from reactive to proactive support, using data to identify student misalignment before it impacts retention or engagement.
People Analytics
He has a strong background in HR analytics from his time at Amazon and ServiceNow, where he focused on turning people data into better employee experiences.
Student Retention
He often writes about the challenge schools face with retention and engagement, positioning his work as a solution to help prevent students from drifting or dropping out.

Media Appearances

Michael has no verified media appearances

Work History

7-2025
Founder & CEO at Atlas Mindset
9-2022
Sr. Manager, People Insights - Engineering at ServiceNow
8-2021 - 9-2022
Manager, Engineering - People Insights at ServiceNow
8-2019 - 8-2021
Sr. HR Analyst at ServiceNow
4-2019 - 8-2019
Sr. HR Analyst at Amazon

Education

2012 - 2014
Bachelor of Science (B.S.) from Brigham Young University - Idaho

More Information

Social Presence :

Prographics :

Exp : 9 Location : Dallas-Fort Worth Metroplex, United States Job Level : Leadership Designation : Founder & CEO at Atlas Mindset
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Avoid cutting into their flow
  • Don’t be too formal, focus on building comfort and trust
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Michael

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Michael take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Michael

Personality Compatibility


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