Michaela Copley

Commander
DISC Type : D

Vice President, Direct Retail Marketing at State Street Investment Management

United States

Overview

Michaela has no verified overview

Personality Overview

Risk-Taker

Candid & Clear

Impact-Driven

They are very proud of what they do.  They respond better to strong and respectful interactions. More than the product, they care about the effectiveness of the product.

Topics They Care About

Michaela has no verified topics they care about

Media Appearances

Michaela has no verified media appearances

Work History

10-2025
Vice President, Direct Retail Marketing at State Street Investment Management
7-2022 - 10-2025
Assistant Vice President at State Street Investment Management
10-2021 - 7-2022
Senior Product Marketing Manager at McCann New York
5-2019 - 10-2021
Integrated Product Marketing Manager at McCann New York
1-2018 - 4-2019
Project Manager at Edelman

Education

2012 - 2016
Bachelor’s Degree from University of Delaware

More Information

Social Presence :

Prographics :

Exp : 9 Location : United States Job Level : Senior Designation : Vice President, Direct Retail Marketing at State Street Investment Management
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Insights For Selling To Michaela

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Speak about competitive differentiation that your product offers
  • Hold your ground without indulging in one-upmanship

DONT's

  • Avoid being too verbose
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michaela is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Michaela

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Michaela move?

  • They can take decisions very fast if you manage to convince them.
  • Can Michaela take some risk or not?

  • The risks don’t matter much to them.

You And Michaela

Personality Compatibility


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