Michelle Cifuentes

Energizer
DISC Type : I

Social Media Manager at Self-employed

Kingston, Ontario, Canada

Overview

Michelle Cifuentes is a digital marketing and social media manager with over six years of experience in content creation, SEO, and campaign strategy. Colleagues describe her as a creative, organized, and dedicated professional with strong communication and leadership skills. She is a graduate of St. Lawrence Colleges Digital Marketing Communications program.

Personality Overview

Relationship Oriented

Enthusiastic

Full Of Energy

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are people oriented, friendly and like creating new connections. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Emotional Connection
Believes that creating an “emotional connection” with an audience is the most crucial element for a successful marketing campaign, a principle she frequently highlights.
Content Creation
Manages the full content creation process, from ideation to execution, specializing in high-performing User-Generated Content (UGC), vlogs, and reviews to boost engagement and ROI.
Personal Resilience
Openly shares her personal journey of moving to Canada and starting her life from zero, emphasizing the challenges and growth that come from embracing significant life changes.

Media Appearances

Michelle has no verified media appearances

Work History

5-2023
Social Media Manager at Self-employed
12-2018 - 3-2023
Medical Interpreter at Vida Volunteer
12-2018 - 3-2023
Social Media Manager and Sales at DISTRIBUIDORA CIROA
1-2017 - 11-2018
Administrative Assistant at MANOS A LA OBRA

Education

9-2025 - 4-2026
Digital Marketing Communications from St. Lawrence College
2015 - 2020
Bachelor of Translation from Universidad Mariano Gálvez

More Information

Social Presence :

Prographics :

Exp : 8 Location : Kingston, Ontario, Canada Job Level : Middle Designation : Social Media Manager at Self-employed
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Insights For Selling To Michelle

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Share some stories about how you you have helped people in similar positions succeed
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid cutting into their flow
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michelle is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Michelle

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Michelle move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Michelle take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Michelle

Personality Compatibility


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