Michelle DeRidder

Commander
DISC Type : D

Vice President, Head of Marketing Neurology & Cardiac Amyloidosis at Lantheus

Boston, Massachusetts, United States

Overview

Michelle has no verified overview

Personality Overview

Candid & Clear

Impact-Driven

Risk-Taker

They respond better to strong and respectful interactions.  More than the product, they care about the effectiveness of the product. They are very proud of what they do.

Topics They Care About

Michelle has no verified topics they care about

Media Appearances

Michelle has no verified media appearances

Work History

8-2024
Vice President, Head of Marketing Neurology & Cardiac Amyloidosis at Lantheus
8-2022 - 8-2024
Global Marketing & Commercial Strategy Lead Hematology Rare Disease at Alexion Pharmaceuticals, Inc.
11-2021 - 7-2022
Global Marketing Lead - zuranolone at Biogen
2-2020 - 11-2021
U.S. Alzheimer's Disease Site of Care Strategy & Biomarker Evaluation Lead at Biogen
9-2016 - 10-2019
U.S. Brand Lead - Dysport, Sculptra Aesthetic, and Aesthetic Portfolio Loyalty Program at Galderma Laboratories, L.P.

Education

2005 - 2007
Kelley School of Business - MBA from Indiana University Bloomington
1995 - 1999
BA from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 26 Location : Boston, Massachusetts, United States Job Level : Senior Designation : Vice President, Head of Marketing Neurology & Cardiac Amyloidosis at Lantheus
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Insights For Selling To Michelle

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Refer to testimonials from well-known industry leaders
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michelle is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Michelle

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Michelle move?

  • They can take decisions very fast if you manage to convince them.
  • Can Michelle take some risk or not?

  • The risks don’t matter much to them.

You And Michelle

Personality Compatibility


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