Michelle Hyland in

Michelle Hyland

Captain · DISC type DS
Director of Marketing and Engagement at Great Lakes Women's Business Council
📍 West Bloomfield Township, Michigan, United States

Michelle is a strategic marketing executive with over 20 years of experience in events, partnerships, and revenue development. A graduate of the University of Michigan and Wayne State University, she is known for driving measurable growth for organizations. People often describe her as dynamic, professional, creative, and a natural collaborator.

Outside of her corporate roles, Michelle is passionate about female empowerment and supporting creative professionals. This is demonstrated through her work with womens business groups and her active promotion of events for female authors, leveraging her own freelance connections to help amplify their work.

She holds a certification in Diversity, Equity, and Inclusion (DEI) from edX.

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Experience
32 Years
Current Role
Director of Marketing and Engagement
Location
West Bloomfield Township, Michigan, United States
Personality Overview

How Michelle shows up

Consummate Professional
Planner & Achiever
Long-Term Thinker

Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together. They might take some time to make their mind up but once they do, they don't change it easily.

Priorities

Topics Michelle cares about

Women's Empowerment
Her career, from Tupperware to the Great Lakes Women's Business Council, has focused on creating opportunities and amplifying the voices of women in business.
Strategic Partnerships
A core theme in her career, focusing on building collaborations and developing sponsorship strategies to drive organizational growth and market presence.
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Career

Work history

1-2020 - 3-2026
Director of Marketing and Engagement
Great Lakes Women's Business Council
1-2020 - 2-2024
Marketing & Engagement Manager
Great Lakes Women's Business Council
10-2008 - 10-2019
Director of Marketing and Events
Guidant Global
10-2008 - 1-2019
Director of Marketing, Impellam Group NA
Impellam Group
10-2008 - 1-2016
Sales Resource Director (Proposal Director)
The Bartech Group
In the press

Media appearances

GLWBC Honors Outstanding Business Award Winners. Featured in Great Lakes Women's Business Council
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Education
1989 - 1992
Bachelor's degree
University of Michigan
2000 - 2006
Master of Education in Instructional Technology
Wayne State University
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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