Mike Aho, Branded Entertainment Lead

Initiator
DISC Type : Di

Branded Entertainment Lead at BuzzFeed

Los Angeles, California, United States

Overview

Mike has no verified overview

Personality Overview

Risk-Accepting

Conviction Driven

Friendly Challenger

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They usually prefer to drive the conversation.

Topics They Care About

Mike has no verified topics they care about

Media Appearances

Mike has no verified media appearances

Work History

6-2025
Branded Entertainment Lead at BuzzFeed
2-2022
Head of Streaming TV at Tastemade
2-2022 - 5-2025
Head of Streaming Production at Tastemade
9-2019
President & Executive Producer at Mike Aho Entertainment
6-2024 - 6-2025
Founder and Chief Content Officer at Apparatus TV

Education

Education details unavailable from Sorbonne Université
Masters from UCLA

More Information

Social Presence :

Prographics :

Exp : 9 Location : Los Angeles, California, United States Job Level : Middle Designation : Branded Entertainment Lead at BuzzFeed
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Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Acknowledge their status and position during the conversation

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Mike

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Mike take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Mike

Personality Compatibility


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