Mike Bettison

Trailblazer
DISC Type : DI

Director, Marketing Operations and Demand Generation at Wiley

Greater Minneapolis-St. Paul Area, United States

Overview

Mike has no verified overview

Personality Overview

Assertive

Charismatic

Informal

They are not against taking risks and can make tough decisions when required.
  They are charming and can persuade others to support their decisions. They are more likely to accept new and exciting technologies.

Topics They Care About

Mike has no verified topics they care about

Media Appearances

Mike has no verified media appearances

Work History

7-2023
Director, Marketing Operations and Demand Generation at Wiley
2-2021 - 7-2023
Director, Digital Brand Experience at Wiley
10-2020 - 2-2021
Marketing Communications Consultant at BETTISON
1-2020 - 10-2020
Director of Marketing and Enterprise Analytics at CaringBridge
12-2018 - 1-2020
Director of Digital Marketing at CaringBridge

Education

M.P.S from New York University
Bachelor of Music from Berklee College of Music

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Minneapolis-St. Paul Area, United States Job Level : Mid-senior Designation : Director, Marketing Operations and Demand Generation at Wiley
URL has been copied!

Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Give them control of the sales process
  • Display high self-confidence and expect them to have a strong personality.

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Mike

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Mike take some risk or not?

  • If necessary, they will be ready to take risks.

You And Mike

Personality Compatibility


Other Wiley Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.