Mike Haffey

Enthusiast
DISC Type : i

Solution Director at Press Ganey

Marietta, Georgia, United States

Overview

A strategic sales professional with over 20 years of experience in the healthcare SaaS industry, Mike specializes in patient engagement and conversational AI solutions. He has a proven track record of building strong client relationships and driving significant revenue growth. Colleagues and clients consistently describe him as a knowledgeable, solutions-oriented, and honest partner.

Outside of his direct role, Mike is a dedicated member of the healthcare community, valuing the genuine relationships built over nearly two decades of attending his favorite conference, HCIC. His professional interests include supporting the US Army and following innovations at leading institutions like Penn Medicine.

He successfully developed and executed a "land and expand" sales strategy which grew key accounts by 15 times their initial revenue.

Personality Overview

Story Driven

Consensus Focused

Non-Confrontational

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

AI in Healthcare
As a former RVP at Hyro, an AI leader, he actively shares insights on how AI agents can deliver a significant return on investment for health systems.
Patient Engagement
His career is built on expertise in patient engagement solutions, including provider search strategies, reputation management, CRM, and marketing automation.
Healthcare Marketing
He is a passionate attendee and speaker at the Healthcare Internet Conference (HCIC), which he has been frequenting for nearly 20 years to build industry relationships.

Media Appearances

Mike has no verified media appearances

Work History

1-2026
Solution Director at Press Ganey
4-2025 - 11-2025
Regional Vice President of Sales at Hyro
4-2023 - 4-2025
Enterprise Account Executive - Healthcare at LeadSquared
7-2021 - 4-2023
Regional Vice President Northeast/Midwest at Orbita
10-2020 - 7-2021
Consumerism Director (Press Ganey Acquisition of Doctor.com) at Press Ganey

Education

Education details unavailable from University of West Georgia

More Information

Social Presence :

Prographics :

Exp : 36 Location : Marietta, Georgia, United States Job Level : Mid-senior Designation : Solution Director at Press Ganey
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Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Give them the opportunity to lead the conversation where possible
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Avoid overloading them with too much information
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Mike

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Mike take some risk or not?

  • They can take some low-probability risks if needed.

You And Mike

Personality Compatibility


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