Mikel Aranguren in

Mikel Aranguren

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Marketing Director at ARTECHE
📍 Bilbao, Basque Country, Spain

Mikel is the Marketing Director at ARTECHE, where he leads the strategic and operational marketing plan. He is passionate about international digital marketing, brand strategy, and customer relations, with a Masters in e-Commerce and e-Marketing. He has a proven track record in driving digital transformation within the industry.

He believes strongly in talent management and continuous learning, emphasizing that collaboration between marketing and human resources is key for company-wide success. He values sharing experiences with other companies to gain new perspectives and generate value.

He was instrumental in ARTECHE receiving the DigitalTek Award for Marketing Digital, which recognizes the digital transformation of Basque industry.

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Experience
28 Years
Current Role
Marketing Director
Job Level
Mid-senior
Location
Bilbao, Basque Country, Spain
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Mikel cares about

Digital Transformation
He is a proponent of leveraging digital tools for market access and has received awards for his company's digital efforts in the Basque industrial sector.
International Marketing
His career focus is on international marketing and sales, defining global strategy for events, branding, and strategic customer relationships for ARTECHE.
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Career

Work history

1-2000
Marketing Director
ARTECHE
7-1999 - 12-1999
Responsable de exportación
Jamones Belako
4-1998 - 6-1999
Servicio de atención al cliente
Aeropuerto Bilbao
11-1996 - 10-1997
Responsable de marketing
Barcellos Engenharia
In the press

Media appearances

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Education
6-2024 - 12-2024
ThePower Digital marketing
thePower
Máster en e-Commerce y e-Marketing (MeCeM)
ESEUNE Business School, Spain
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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