Mikel Gómez Santacreu

Examiner
DISC Type : cs

Area contract Ceramica/Sanitatios at Molina Caballero

Marbella, Andalusia, Spain

Overview

Mikel is a customer-focused professional specializing in the ceramics and sanitary ware sector for Molina Caballero. His career demonstrates a unique trajectory from assistant management in premium fashion at HUGO BOSS to sales advisory at Leroy Merlin. He is certified in Commercial Management and Point of Sale Direction, with a focus on client need identification.

Based on his professional focus and interests in brands like IKEA and adidas, he appears to have an appreciation for functional and aesthetic design in both home furnishings and personal lifestyle products.

He made a notable career transition from the premium fashion industry to the specialized field of ceramics and sanitary ware.

Personality Overview

Unexpressive

Tough To Convince

Overcautious

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They tend to be clear about their needs and limitations and are unlikely to promise too much. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Client Needs Analysis
His profile highlights his ability to detect customer needs and find tailored solutions as a key professional strength across all his roles.
Retail Operations
With experience as an assistant manager and a certification in Point of Sale Direction, he has a deep understanding of KPI analysis and store management.
Ceramics & Sanitaryware
This is his current area of specialization and expertise at Molina Caballero, building on previous experience as a project and sales advisor in the sector.

Media Appearances

Mikel has no verified media appearances

Work History

8-2023
Area contract Ceramica/Sanitatios at Molina Caballero
12-2021 - 8-2023
Asesor de proyectos ceramica/sanitarios at Puya
3-2021 - 12-2021
Asesor de Ventas en Cerámicas at Leroy Merlin - España
2-2019 - 2-2020
Gerente asistente at HUGO BOSS
2-2017 - 2-2018
Dependiente at The Mint Company

Education

Mikel has no verified education history

More Information

Social Presence :

Prographics :

Exp : 6 Location : Marbella, Andalusia, Spain Job Level : N/A Designation : Area contract Ceramica/Sanitatios at Molina Caballero
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Insights For Selling To Mikel

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mikel is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Mikel

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Mikel move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Mikel take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Mikel

Personality Compatibility


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