Mikhalina Novikava

Examiner
DISC Type : cs

Director, aHUS HCP Marketing Strategy, US at Alexion Pharmaceuticals, Inc.

Washington DC-Baltimore Area, United States

Overview

Mikhalina has no verified overview

Personality Overview

Status Quo Seeker

Late Adopter

Overcautious

They are always well-planned and adopt a systematic approach.  They do not like taking risks at all and go for proven options in the end. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Mikhalina has no verified topics they care about

Media Appearances

Mikhalina has no verified media appearances

Work History

3-2024
Director, aHUS HCP Marketing Strategy, US at Alexion Pharmaceuticals, Inc.
5-2022 - 3-2024
Director, US Payer Marketing at Alexion Pharmaceuticals, Inc.
10-2019 - 5-2022
Associate Director, US Payer Marketing, Value Marketing Lead at Alexion Pharmaceuticals, Inc.
6-2017 - 8-2017
MBA Marketing Intern at Alexion Pharmaceuticals, Inc.
7-2014 - 4-2016
Investment Associate at The Museum of Modern Art

Education

2016 - 2018
Master of Business Administration (MBA) from University of Virginia Darden School of Business
2007 - 2011
BBA from University of Miami Herbert Business School

More Information

Social Presence :

Prographics :

Exp : 11 Location : Washington DC-Baltimore Area, United States Job Level : Mid-senior Designation : Director, aHUS HCP Marketing Strategy, US at Alexion Pharmaceuticals, Inc.
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Insights For Selling To Mikhalina

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Be firm in your communication and stay in control
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mikhalina is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Mikhalina

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Mikhalina move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Mikhalina take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Mikhalina

Personality Compatibility


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