Miriam De Carlos Grau in

Miriam De Carlos Grau

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Head of Trade Marketing Unit Confectionery | Commercial Strategy at Nestlé
📍 Greater Barcelona Metropolitan Area, Spain

Miriam De Carlos Grau is the Head of Trade Marketing for Nestlés Confectionery unit, where she is responsible for commercial strategy. Her career at Nestlé includes extensive experience in brand management, sales, and trade marketing across various food categories. She is a graduate of Universitat Pompeu Fabra.

Colleagues describe Miriam as a talented professional with great interpersonal skills and an extraordinary capacity for adaptation and teamwork. She is praised for being an analytical, pragmatic, and creative problem-solver who takes a holistic approach to her work.

Miriam is a multilingual professional, a skill noted by colleagues as a valuable asset.

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Experience
16 Years
Current Role
Head of Trade Marketing Unit Confectionery | Commercial Strategy
Job Level
Mid-senior
Location
Greater Barcelona Metropolitan Area, Spain
Personality Overview

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Communication Style
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Priorities

Topics Miriam cares about

Commercial Strategy
Her current role is centered on defining and executing the commercial strategy for Nestlé's confectionery division, a key focus of her recent career advancement.
FMCG Category Growth
Has a strong background in using consumer insights and shopper analysis to drive category growth, specifically within the food, coffee, and confectionery sectors.
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Career

Work history

2-2024
Head of Trade Marketing Unit Confectionery | Commercial Strategy
Nestlé
7-2021 - 2-2024
Senior Brand Marketing Manager
Nestlé
2-2017 - 4-2020
Trade Marketing Food
Nestlé
11-2014 - 2-2017
Trade Marketing Coffee
Nestlé
9-2013 - 10-2014
Sales Field – East Region (Catalunya and Balearic Island)
Nestlé
In the press

Media appearances

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Education
2006 - 2010
Licenciatura
Universitat Pompeu Fabra
2001 - 2006
Licenciatura en Derecho
Universitat Pompeu Fabra
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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