Monaca Smith Onstad

Sharpshooter
DISC Type : CD

Founder & CEO at OnPlace

North Port-Sarasota Area, United States

Overview

Monaca Smith Onstad is the Founder and CEO of OnPlace and OnVie, consulting firms specializing in real estate placemaking, amenity strategy, and lifestyle programming. Her expertise was pivotal in leading Lakewood Ranch to become the top-selling master-planned community in the U. S. Colleagues describe her as hardworking, innovative, and highly professional.

Monaca hosts the "Smith Lane" podcast, where she explores the creation of communities by interviewing developers, designers, and other placemakers. She shows public appreciation for military veterans and has a professional interest in major brands like The Walt Disney Company, indicating a focus on large-scale community and experience creation.

Unique fact: Monaca is shaping conversations in her industry through her podcast, discussing topics from amenity trends to the future of real estate.

Personality Overview

Precise But Practical

Rigorous & Demanding

Thorough Evaluator

They are not focused on building rapport and relationships.  They are very proud of what they do. More than the product, they care about the effectiveness of the product.

Topics They Care About

Community Creation
Her entire career is focused on fostering vibrant communities through strategic lifestyle programming, placemaking, and building authentic connections between residents.
Lifestyle Programming
As the founder of OnPlace and OnVie, she designs and implements tailored lifestyle programs for master-planned communities, resorts, and build-for-rent properties.
Real Estate Placemaking
She specializes in creating unique, desirable places that maximize return on investment for clients by focusing on how people interact with and thrive in their environment.

Media Appearances

Monaca has no verified media appearances

Work History

2-2022
Founder & CEO at OnPlace
1-2024
Founder & CEO at OnVie
6-2016 - 2-2022
Director, Community Relations at Lakewood Ranch
12-2013 - 7-2016
Community Manager at Willowsford, LLC
5-2008 - 4-2012
Vice President at Common Interest Management Services

Education

2020 - 12-2021
Master of Science from The University of Alabama Graduate School
Bachelor of Arts - BA from Golden Gate University

More Information

Social Presence :

Prographics :

Exp : 25 Location : North Port-Sarasota Area, United States Job Level : Leadership Designation : Founder & CEO at OnPlace
URL has been copied!

Insights For Selling To Monaca Smith

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Speak about competitive differentiation that your product offers

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Monaca Smith is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Monaca Smith

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Monaca Smith move?

  • They can take decisions very fast if you manage to convince them.
  • Can Monaca Smith take some risk or not?

  • The risks don’t matter much to them.

You And Monaca Smith

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.