Monica Berlanga

Examiner
DISC Type : cs

Product and Marketing Manager at bioMérieux

Salt Lake City, Utah, United States

Overview

Monica has no verified overview

Personality Overview

Late Adopter

Tough To Convince

Process Oriented

They do not like taking risks at all and go for proven options in the end.  They tend to be clear about their needs and limitations and are unlikely to promise too much. Being observant comes to them naturally.

Topics They Care About

Monica has no verified topics they care about

Media Appearances

Monica has no verified media appearances

Work History

7-2021
Product and Marketing Manager at bioMérieux
7-2017 - 7-2021
Product Manager at Sable Systems International
9-2015 - 6-2017
Technical Support Specialist at Sable Systems International
6-2014 - 11-2014
Business Development Consultant/Assistant Project Scientist at Afraxis, Inc
1-2013 - 3-2013
Assistant Project Scientist II at NCMIR at UCSD

Education

2002 - 2006
Doctor of Philosophy (Ph.D.) from The University of Texas at Austin
2000 - 2001
Master of Arts (M.A.) from The University of Texas at Austin

More Information

Social Presence :

Prographics :

Exp : 24 Location : Salt Lake City, Utah, United States Job Level : Middle Designation : Product and Marketing Manager at bioMérieux
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Insights For Selling To Monica

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Monica is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Monica

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Monica move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Monica take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Monica

Personality Compatibility


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