Monica Pereira in

Monica Pereira

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Marketing Director, Luxury Residential Business at Lutron Electronics
📍 Austin, Texas, United States

Monica is an executive marketing leader with two decades of experience driving growth across B2B and D2C sectors for companies like Lutron Electronics and Tushy. She is skilled in digital transformation, GTM strategy, and building high-performing teams. She holds an M. A. from Columbia University and a certification in Data Analysis.

She is passionate about the intersection of art, design, and technology. Monica actively pursues collaborations with artists and design leaders to create immersive brand experiences, reflecting a personal interest in how aesthetics and innovation can shape beautiful and functional spaces. She values building authentic connections with influential voices.

She led the marketing for a campaign that won a Gold Addy from the American Advertising Awards for an internet commercial.

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Experience
15 Years
Current Role
Marketing Director, Luxury Residential Business
Job Level
Mid-senior
Location
Austin, Texas, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Monica cares about

Digital Transformation
She has led next-generation marketing strategies with an emphasis on digital transformation, particularly after acquisitions, to support business expansion into new channels.
D2C Brand Growth
Successfully launched and operationalized an early-stage D2C e-commerce business, securing seed funding and building the foundational cross-functional team and marketing plan.
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Career

Work history

7-2020
Marketing Director, Luxury Residential Business
Lutron Electronics
10-2017
Digital Director
Ketra
1-2016 - 7-2017
CEO/CMO
Tushy
7-2013 - 3-2015
Account Director, Performance Marketing
Nine Lines
1-2012 - 7-2013
Product Manager, Business Systems
Sony DADC
In the press

Media appearances

News + Insights | Monica Pereira - Ketra Lighting. Featured in Ketra Lighting
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Education
M.A.
Columbia University
Digital Marketing 10-week long form course
General Assembly
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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