Monika Gera is a brand strategist with over 20 years of experience and the founder of Higher At Work. An alumna of the Indian Institute of Management Bangalore, she specializes in delivering actionable insights for brand growth in complex B2B, technology, and finance sectors. Colleagues and clients describe her as insightful, diligent, and passionate.
Monika frequently writes about using brand personification—asking what kind of human a brand would be—as an invaluable tool to uncover breakthrough insights on products, services, and communication.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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