Murray Simser

Captain
DISC Type : DS

Creator - Editor - Author at THE 6TH ESTATE: Governing Ourselves

Toronto, Ontario, Canada

Overview

Murray Simser is a serial entrepreneur and Silicon Valley veteran who founded CITIZN AI. He has served as a 2x public company CEO, commercialized software at Microsoft used by billions, and created over $100M for investors. People who have worked with him describe him as dynamic, brilliant, driven, and innovative.

Outside of his tech ventures, Murray is passionate about mentorship, serving as an Adjunct Professor and speaking at university entrepreneurship programs globally. He expresses deep gratitude for his own education and has a keen interest in political discourse, Canadian heritage, and simplifying complex ideas for broader audiences.

He is the best-selling author of "The Ripple Effect" and is currently working on his next book, "THE 6TH ESTATE, " set for a 2026 release.

Personality Overview

Consummate Professional

Output-Driven

Dynamic But Sincere

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Democracy & Technology
His current company, CITIZN, and its product DemocracyGPT are focused on reimagining the relationship between people, democracy, and capitalism using AI and social networks.
Software Commercialization
A core part of his career, having led worldwide commercialization at Microsoft and founded multiple software companies whose products are used by millions.
Entrepreneurial Grit
In interviews, he emphasizes that "staying power and grit" are the most important qualities for success, reflecting on his own experiences with dot-com bubble challenges.

Media Appearances

Murray has no verified media appearances

Work History

9-2025
Creator - Editor - Author at THE 6TH ESTATE: Governing Ourselves
3-2024
Contributing Author at The Ripple Effect Book
9-2020
Freelance Writer and Columnist at Various Publications
1-2020
Media Commentator - Keynote Speaker - Democracy - Silicon Valley - Entrepreneurship at Various Companies
4-2019
Founder & Chief Architect (also CEO) at CITIZN AI

Education

1998 - 1998
B.Soc.Sc. from University of Ottawa

More Information

Social Presence :

Prographics :

Exp : 6 Location : Toronto, Ontario, Canada Job Level : Leadership Designation : Creator - Editor - Author at THE 6TH ESTATE: Governing Ourselves
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Insights For Selling To Murray

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • During followups, use phone or text if needed, they should be fine
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't shy away from asking hard questions, but be extra polite
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Murray is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Murray

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Murray move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Murray take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Murray

Personality Compatibility


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