Nadia El Mallakh

Evaluator
DISC Type : dcs

Senior Vice President at Coalition for Green Capital

Denver, Colorado, United States

Overview

Nadia El Mallakh is an accomplished leader in the clean energy sector, formerly the Vice President of Strategic Partnerships and Clean Transportation at Xcel Energy. She is recognized for developing industry-leading electric vehicle programs. She holds three degrees from the University of California, Berkeley: a B. S. , a Masters in City Planning, and a J. D.

Nadia is passionate about advancing clean energy and serves on the Electric Vehicle Working Group, which advises the U. S. Secretaries of Energy and Transportation. She is also a board member for Colorado CarShare, reflecting a commitment to sustainable, community-focused transportation solutions and has been named a “Top Woman in Business” by the Denver Business Journal.

She has been nationally recognized, receiving the “Transformational Leader of Year” award from the Smart Electric Power Alliance (SEPA) in 2022 and a “Top Innovator” award from Public Utilities Fortnightly in 2021.

Personality Overview

Thorough Evaluator

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Clean Transportation
Led Xcel Energy’s vision to power 1. 5 million EVs by 2030, building the division that launched numerous customer-focused electric transportation programs.
Strategic Partnerships
Her roles consistently focus on building key industry and community partnerships to accelerate clean energy adoption and scale innovative programs.
EV Adoption & Equity
Focuses on making the transition to EVs accessible for all customers, designing programs with a strong emphasis on equity and customer experience.

Media Appearances

Hearing Exhibit 102, Direct Testimony of Nadia I. El Mallakh. Featured in Xcel Energy (Regulatory Hearing Document)

See Now

Work History

6-2024
Senior Vice President at Coalition for Green Capital
6-2019 - 12-2023
Vice President Strategic Partnerships and Clean Transportation at Xcel Energy
6-2007 - 5-2019
Assistant General Counsel, Team Lead at Xcel Energy
Associate at Gibson, Dunn & Crutcher LLP
Associate at Heller Ehrman

Education

Bachelor of Science - BS from University of California, Berkeley
M.C.P. from University of California, Berkeley

More Information

Social Presence :

Prographics :

Exp : 17 Location : Denver, Colorado, United States Job Level : Leadership Designation : Senior Vice President at Coalition for Green Capital
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Insights For Selling To Nadia

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nadia is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Nadia

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Nadia move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Nadia take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Nadia

Personality Compatibility


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