Natira Bullock in

Natira Bullock

Observer · DISC type ic
Marketing Director, CABENUVA DTC and LAI Patient Experience at ViiV Healthcare
📍 Durham, North Carolina, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
16 Years
Current Role
Marketing Director, CABENUVA DTC and LAI Patient Experience
Job Level
Mid-senior
Location
Durham, North Carolina, United States
Personality Overview

How Natira shows up

Value Driven
Curious
Assertive

They are generally good communicators and can be hard to convince. They are likely to ask many questions and look heavily for supporting information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Priorities

Topics Natira cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

12-2024
Marketing Director, CABENUVA DTC and LAI Patient Experience
ViiV Healthcare
9-2022 - 11-2024
Marketing Director, US Commercial Strategy
ViiV Healthcare
11-2018 - 8-2022
Director of Marketing, Orenitram
United Therapeutics Corporation
9-2017 - 10-2018
Senior Product Manager
United Therapeutics Corporation
10-2015 - 8-2017
Senior Brand Manager
Novo Nordisk
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2010 - 2012
MBA
Duke University - The Fuqua School of Business
B.S. Business Administration
University at Buffalo School of Management, The State University of New York
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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