Neel Kothari

Energizer
DISC Type : I

Founder and CEO at YieldMonk

Dubai, United Arab Emirates

Overview

Neel Kothari is the Founder and CEO of ad-tech businesses iZooto and YieldMonk, focused on helping publishers and app developers build sustainable revenue. An alumnus of IIM, Kozhikode, he is described by colleagues as a wise, analytical, and focused leader with high standards. He is dedicated to scaling media revenue across international markets.

He has a keen interest in the business and technology sectors, closely following major companies like Google and Amazon.

Unique fact: Neel successfully bootstrapped iZooto with his co-founders, building a niche-leading platform by focusing on the specific needs of media publishers.

Personality Overview

Enthusiastic

Believer

Full Of Energy

They are not always early adopters but can be pursuaded by leveraging strong relationships.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are people oriented, friendly and like creating new connections.

Topics They Care About

Publisher Monetization
His career is dedicated to helping publishers and app developers build sustainable, intelligent revenue engines, reducing dependency on major platforms.
Audience Engagement
The core mission of his company, iZooto, is to empower publishers to own, engage, and retain their audiences through direct communication.
Ad-Tech Leadership
As a founder of multiple ad-tech businesses, he has over a decade of experience scaling media revenue operations across India, the US, and MENA.

Media Appearances

10 Lessons From Meeting 300 Publishers Across The Globe. Featured in iZooto Blog

See Now

Work History

7-2023
Founder and CEO at YieldMonk
9-2016
Founder and CEO at iZooto
10-2014 - 6-2016
CEO at Applied Mobile Labs
5-2011 - 11-2014
VP - Business and Operations at Applied Mobile Labs
6-2005 - 4-2011
Product Manager at Bharti Airtel Limited

Education

2003 - 2005
PGDBM from Indian Institute of Management, Kozhikode
1998 - 2001
Bachelor's Degree from Hansraj College, Delhi University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Dubai, United Arab Emirates Job Level : Leadership Designation : Founder and CEO at YieldMonk
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Insights For Selling To Neel

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Talk anecdotally about the customer experience that your product offers
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Avoid cutting into their flow
  • Don’t assume a yes just because they have not said no
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Neel is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Neel

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Neel move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Neel take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Neel

Personality Compatibility


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