Neil Follett

Galvanizer
DISC Type : Id

President, Founder at Broadview Labs

Toronto, Ontario, Canada

Overview

Neil Follett is a serial entrepreneur and a veteran in the Canadian healthcare marketing industry. As the President and Founder of Broadview Labs, he focuses on creative agency work within the life sciences vertical. A graduate of McMaster University with a B. Comm, Neil also hosts the PharmaBrands and The Innovation Day podcasts.

Neil is energized by connecting with people who are making a difference and is passionate about the personal, human stories behind brands and businesses. He brings a deep sense of curiosity and empathy to his work and conversations, enjoying discussions with founders, industry changemakers, and leaders driving new ideas.

He is a multi-time founder of healthcare-focused agencies, having previously founded Brightworks and co-founded PharmaBrands before his latest venture.

Personality Overview

Trusting

Pragmatic

Socially Adept

They are more likely to be open to unproven but exciting technologies.  They respond better to a combination of speed and relationship. They are charming and have the ability to align others behind their decisions.

Topics They Care About

Healthcare Marketing
He has over 20 years of experience on the agency side of healthcare and hosts a podcast specifically about driving healthcare marketing and communications in Canada.
AI in Healthcare
As chair of PharmaBrands, he is directly involved in events like "Age of AI Canada, " focusing on the impact of AI on the pharmaceutical industry.
Serial Entrepreneurship
Described as a successful serial entrepreneur, he has founded multiple agencies and hosts "The Innovation Day Podcast" where he interviews founders and business leaders.

Media Appearances

Neil has no verified media appearances

Work History

11-2025
President, Founder at Broadview Labs
11-2025
Strategic Advisor at PharmaBrands
3-2024 - 11-2025
Co-Founder at PharmaBrands
10-2023
Strategic Advisor at Because I Love It / BILI Inc
9-2023
Founder at Studio245

Education

1990 - 1994
B.Comm. from McMaster University

More Information

Social Presence :

Prographics :

Exp : 27 Location : Toronto, Ontario, Canada Job Level : Leadership Designation : President, Founder at Broadview Labs
URL has been copied!

Insights For Selling To Neil

During A Call Or A Meeting

DO's

  • Talk about other customers and how they have derived value from your product
  • Focus on building a relationship, it can play a key role in their decision making
  • Find ways to push them a little if they don’t start giving a clear yes or no in due course

DONT's

  • Don’t hesitate from asking questions, but take a friendly and warm approach
  • Don’t make promises that are hard to keep
  • Do not come across as negative or non-supportive, work with them as a partner

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Neil is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Neil

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Neil move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Neil take some risk or not?

  • They can take risks if necessary.

You And Neil

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.