Neil Rockliff in

Neil Rockliff

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Product & Innovation Director at Finsbury Food Group
📍 Oakham, England, United Kingdom

Neil Rockliff is a food industry leader with over 25 years of experience in the chilled and bakery sectors. As the Product & Innovation Director at Finsbury Food Group, he focuses on creating insight-led, commercially viable products. His career includes senior innovation roles at Samworth Brothers and Greencore.

He was instrumental in developing early plant-based ranges for major retailers, creating innovative meat-free alternatives by pioneering new preparation techniques.

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Experience
29 Years
Current Role
Product & Innovation Director
Job Level
Mid-senior
Location
Oakham, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Neil cares about

Insight-Driven Innovation
States that the key to success is when innovation is "grounded in insight, commercially viable and compelling enough for consumers to repeat purchase. "
Strategic Product Development
His current role focuses on strengthening the connection between consumer insight, category strategy, and new product development to drive long-term growth.
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Career

Work history

1-2026
Product & Innovation Director
Finsbury Food Group
1-2022 - 6-2025
Innovation Director - Meals Category
Samworth Brothers
11-2015 - 1-2022
Group Tesco Innovation Director
Samworth Brothers
2-2011 - 11-2015
Head of Insight & Innovation
Greencore Prepared Meals
2-2010 - 2-2011
Category NPD Controller
Greencore Prepared Meals
In the press

Media appearances

Finsbury Food Group creates new innovation role to accelerate strategic growth. Featured in The Manufacturer
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Finsbury Food Group appoints group product & innovation director. Featured in The Grocer
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Education
Education details unavailable
Hemsworth High School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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