Nic Thwaites
Go-getter · DISC type dNic is a consumer-obsessed digital leader with over 20 years of experience scaling global brands in the luxury beauty, lifestyle, and fragrance sectors. She specializes in digital transformation, driving DTC growth, and implementing consumer-led innovation strategies. Colleagues describe her as creative, driven, and highly collaborative.
Based on recommendations, she is a natural "people-person" with a positive attitude, known for being personable, enthusiastic, and fun to work with. She consistently goes above and beyond to support her colleagues and brings high energy to her teams.
She has a uniquely diverse background, having applied her DTC mindset to a wide range of industries, from toys and stationery to tea, coffee, and luxury skincare.
Read the full overview →How Nic shows up
They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople. They care equally about the product and its potential impact.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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