Nick Wiley

Trailblazer
DISC Type : DI

Global Managing Director at En Route

London, England, United Kingdom

Overview

Nick is a Global Managing Director at En Route with over 25 years of experience specializing in business turnarounds and supply chain logistics, particularly for private equity-led firms. He holds a BSC Hons in Food Process Engineering from Loughborough University. Colleagues describe him as a fearless, driven, and consummate professional adept at translating strategy into actionable steps.

He is a founding member of the Aviation Sustainability Forum (ASF), emphasizing collaboration across the industry to achieve environmental goals. He advocates for regulatory changes to support a circular economy and has a strong focus on enhancing the onboard passenger experience through innovation and high-quality products.

Unique fact: Nick has a forensic focus on logistics and supply chain, applying this sharp scrutiny to improve productivity and drive growth in underperforming businesses.

Personality Overview

Informal

Assertive

Charismatic

They are more likely to accept new and exciting technologies.  They are not against taking risks and can make tough decisions when required.
 They are charming and can persuade others to support their decisions.

Topics They Care About

Airline Catering Innovation
As Global MD of En Route, he focuses on inventive food and packaging solutions to enhance the passenger experience, as seen in his recent focus on cheese programs.
Business Turnarounds
His career is defined by leading turnarounds for underperforming businesses, often hired by CEOs and PE/VC investors to realign cost bases and drive revenue growth.
Aviation Sustainability
As a founding member of the Aviation Sustainability Forum, he champions industry-wide collaboration on sustainability and pushing for government regulatory support.

Media Appearances

Airline caterer En Route appoints new managing director. Featured in Aviation Business News

See Now

Work History

7-2021
Global Managing Director at En Route
2-2015 - 12-2020
Managing Director - UK & Ireland at Armacell
2-2010 - 6-2021
Director / Consultant at ACME Business Consulting ltd
3-2004 - 2-2010
CEO at Invomo Ltd
1-2004 - 3-2004
Project Director (interim) at DAWSON HOLDINGS LIMITED

Education

5-2023 - 9-2023
Emirates Group leadership programme from INSEAD
9-1982 - 6-1986
BSC Hons 2:1 from Loughborough University

More Information

Social Presence :

Prographics :

Exp : 38 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Global Managing Director at En Route
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Insights For Selling To Nick

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Build a trustworthy relationship while keeping the product center-stage
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t hesitate from asking them how they truly feel about your product
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nick is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Nick

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Nick move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Nick take some risk or not?

  • If necessary, they will be ready to take risks.

You And Nick

Personality Compatibility


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