Nicky Russell in

Nicky Russell

Inspirer · DISC type id
Co-Founder at In-House Agency Leaders Club
📍 Camberley, England, United Kingdom

Nicky is the Managing Partner and co-founder of WDC, a change management agency specializing in creative and marketing operations. A recognized industry leader and IPA Woman of Tomorrow, she excels at designing new business models and driving efficiency. People who have worked with her describe her as energetic, tenacious, determined, and reliable.

An entrepreneurial thinker from a young age, Nicky is passionate about challenging convention and creating environments where people can thrive. She is a vocal advocate for inclusion and equity, focusing on breaking down barriers for underrepresented talent within the creative industry. Her work is guided by a people-first philosophy.

Interesting fact: At the age of 25, Nicky bought and ran a semi-professional football club, successfully turning it around before reselling it years later.

Read the full overview →
Experience
24 Years
Current Role
Co-Founder
Job Level
Leadership
Location
Camberley, England, United Kingdom
Personality Overview

How Nicky shows up

Achievment Oriented
Confident & Optimistic
Fast Adopter

They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Priorities

Topics Nicky cares about

Creative Operations
As co-founder of WDC and chair of the HS Creative Operations conference, she is a leading voice on improving how creative work gets delivered effectively and efficiently.
Culture Over Process
Believes that creating a healthy and psychologically safe environment for people to thrive is more important for success than focusing solely on process, workflows, and systems.
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Career

Work history

11-2020
Co-Founder
In-House Agency Leaders Club
9-2019 - 9-2021
Chief Operating Officer
Dark Horses
3-2019
Managing Partner
WDC
4-2015 - 3-2019
Chief Operating Officer
Anomaly
5-2013 - 4-2015
Head of Operations
The Corner London
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education

Nicky has no verified education history

Social presence
in
Behavioral profile

DISC profile (public)

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Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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