Niki Sawyer

Enthusiast
DISC Type : i

Chief Brand Officer at Edie Parker

New York City Metropolitan Area, United States

Overview

Niki has no verified overview

Personality Overview

Consensus Focused

Non-Confrontational

Optimistic

They prefer to build relationships rather than staying totally transactional.  They agree with others often, so exercise caution when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Niki has no verified topics they care about

Media Appearances

Niki has no verified media appearances

Work History

2-2026
Chief Brand Officer at Edie Parker
12-2021 - 2-2026
Director of Brand Marketing & Creative at Edie Parker
10-2020 - 12-2021
Senior Manager, Social Media/Marketing at Edie Parker
4-2019 - 10-2020
Social Media Manager at Lou & Grey, Ann Inc
4-2018 - 4-2019
Associate Social Media Manager, Lou & Grey at Lou & Grey, Ann Inc

Education

2014 - 2017
Marketing from New York University
Theater Studies from Boston Conservatory at Berklee

More Information

Social Presence :

Prographics :

Exp : 11 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : Chief Brand Officer at Edie Parker
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Insights For Selling To Niki

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Invite them for a lunch or a drink/coffee
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Avoid overloading them with too much information
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Niki is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Niki

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Niki move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Niki take some risk or not?

  • They can take some low-probability risks if needed.

You And Niki

Personality Compatibility


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