Nina Reinwand in

Nina Reinwand

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Senior Social Media & Content Manager at Coty
📍 Würzburg, Bavaria, Germany

Nina Reinwand is a Senior Social Media & Content Manager at Coty, bringing over eight years of experience in e-commerce and social media strategy within the beauty and FMCG sectors. Educated at Hochschule Hof with an MBA, she drives innovative content strategies for iconic brands like BOSS and Chloé.

Her professional focus lies in turning cultural trends into conversions and building strong online communities. She is actively involved in growing her team, frequently posting about hiring opportunities in social commerce and content, indicating a passion for mentorship and team development.

She champions originality and quality, believing authentic products provide a better experience, encapsulated in her motto: "Original beats copy – every time. "

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Experience
7 Years
Current Role
Senior Social Media & Content Manager
Job Level
Middle
Location
Würzburg, Bavaria, Germany
Personality Overview

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Priorities

Topics Nina cares about

Social Commerce
Her current role focuses on social commerce strategy and she is actively hiring for her team to build what’s next in this space for iconic beauty brands.
Content Strategy
A core part of her current and previous senior roles, she focuses on in-house content production, community building, and creating memorable brand activations.
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Career

Work history

11-2025
Senior Social Media & Content Manager
Coty
1-2024 - 11-2025
Senior E-Commerce Content Manager
Coty
3-2023 - 12-2023
Senior E-Commerce Marketing Managerin
S.OLIVER GROUP
9-2021 - 2-2023
E-Commerce Marketing Managerin
S.OLIVER GROUP
10-2018 - 8-2020
External Lecturer
Hochschule Hof, University of Applied Sciences
In the press

Media appearances

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Education
10-2015 - 8-2017
Master of Business Administration - MBA
Hochschule Hof, University of Applied Sciences
9-2016 - 1-2017
Semester abroad
Groupe École Supérieure de Commerce de Troyes
Social presence
in
Behavioral profile

DISC profile (public)

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