Nirmal Utwani

Questioner
DISC Type : c

Director of Engineering at Amplitude

San Mateo, California, United States

Overview

Nirmal is a Director of Engineering at Amplitude, where he leads the teams for AI products and core analytics. He has deep expertise in distributed systems and data pipelines and is a founding engineer at the company. He holds a Masters degree from the University of Pennsylvania.

Outside of his main role, Nirmal is an active angel investor in several early-stage technology startups, focusing on AI and developer tools. He often reflects on the parallels between the rapid evolution of AI and human cognition, drawing comparisons to his young childs learning process.

He led the design and implementation of Amplitudes Nova 2 query engine, which successfully reduced average query latency by 70%.

Personality Overview

Price-Sensitive

Cautious & Analytical

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to analyze every situation thoroughly.
 While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

AI in Analytics
Leads Amplitude's AI and analytics engineering teams. Actively posts about shipping AI products to enterprises and integrating analytics with platforms like Anthropic's Claude.
Startup Investing
Serves as an angel investor for numerous tech startups, including those in AI, developer tools, and data infrastructure, such as Chalk. ai and Enterpret. com.
Product-Led Growth
Previously directed the Growth engineering team, significantly increasing new user creation and activation rates by focusing on self-serve product strategies.

Media Appearances

Nirmal has no verified media appearances

Work History

1-2025
Director of Engineering at Amplitude
1-2024 - 1-2025
Director of Engineering, Growth at Amplitude
3-2023 - 12-2023
Senior Engineering Manager at Amplitude
1-2020
Angel Investor at Angel Investor
9-2013 - 12-2013
Graduate Teaching Assistant at University of Pennsylvania

Education

2012 - 2014
Master's degree from University of Pennsylvania
2008 - 2012
Bachelors of Engineering from Vivekananda Education Society’s Institute Of Technology, University of Mumbai

More Information

Social Presence :

Prographics :

Exp : 7 Location : San Mateo, California, United States Job Level : Mid-senior Designation : Director of Engineering at Amplitude
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Insights For Selling To Nirmal

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nirmal is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Nirmal

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Nirmal move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Nirmal take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Nirmal

Personality Compatibility


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