Olga Cebrian Garcia

Critic
DISC Type : C

Manager, Digital Analytics & Experimentation at Arc'teryx Equipment

Vancouver, British Columbia, Canada

Overview

Olga Cebrian Garcia leads the global Digital Analytics & Experimentation function at Arcteryx Equipment. Described as a "data analytics mastermind, " she specializes in transforming complex data into actionable business insights using tools like Python, BigQuery, and Optimizely. She holds a Bachelors degree from Universidad Rey Juan Carlos.

Based on her long-term roles at outdoor-focused retailers Arcteryx and MEC (Mountain Equipment Co-op), Olga likely has a strong personal interest in outdoor recreation and adventure sports. She bridges her technical career with a passion for enhancing customer experiences in the e-commerce space.

Unique fact: Olga is an E-Commerce UX award winner, highlighting her expertise in creating effective online user experiences.

Personality Overview

Precise

Information Seeker

Critic

They like to do things independently and don’t look for support from others.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Data Storytelling
Passionate about turning raw data into meaningful stories and actionable insights that drive smarter business decisions and create organizational impact.
Digital Experimentation
Leads A/B testing and personalization strategy at Arc'teryx, actively hiring strategists to enhance customer experiences through data-driven optimization in e-commerce.
Analytics Team Building
Focuses on growing high-performing teams and building strong partnerships. She frequently posts about hiring for various digital analytics roles at Arc'teryx.

Media Appearances

Olga has no verified media appearances

Work History

4-2024
Manager, Digital Analytics & Experimentation at Arc'teryx Equipment
7-2023 - 4-2024
Digital Data Analytics & Experimentation Lead at Arc'teryx Equipment
2-2022 - 7-2023
Senior Digital and Consumer Data Analyst at Arc'teryx Equipment
2-2019 - 3-2020
eCommerce Data Analyst at MEC™
8-2018 - 1-2019
Data Analyst at Atlas

Education

2005 - 2011
Bachelor's degree from Universidad Rey Juan Carlos
2013 - 2013
Associate's degree from Australian Pacific College

More Information

Social Presence :

Prographics :

Exp : 8 Location : Vancouver, British Columbia, Canada Job Level : Middle Designation : Manager, Digital Analytics & Experimentation at Arc'teryx Equipment
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Insights For Selling To Olga

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don't give superficial answers, they are easily rattled by them
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Olga is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Olga

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Olga move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Olga take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Olga

Personality Compatibility


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