Omar Mosqueda

Wildcard
DISC Type : csi

Líder de Marketing at Cluster Industrial

León, Guanajuato, Mexico

Overview

Omar is the Marketing Lead at Cluster Industrial, where he champions Mexicos automotive industry. He specializes in strategic B2B communication, event planning, and lead generation, focusing on translating manufacturing and supply chain challenges into valuable marketing strategies. He earned his Bachelors from the Universidad de Guanajuato and a Masters from IEU Universidad.

He is deeply passionate about understanding the real-world challenges of the automotive sector to foster meaningful relationships and trust. Having been with his company for over seven years, he is driven by a constant desire to learn and grow within an ever-changing industry. His interests include major media and apparel brands.

Unique fact: Omar began his career at Cluster Industrial as a graphic designer and was instrumental in creating the original brand identity for its flagship product.

Personality Overview

ROI Driven

Curious But Skeptical

Friendly But Slow

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Automotive Supply Chain
His work focuses on understanding the challenges of the manufacturing and automotive supply chain in Mexico to create value through marketing.
B2B Event Strategy
He leads the planning for major industry events like "ROAD 2, " which he considers one of the most significant challenges and rewarding projects of his career.
Strategic Communication
His professional headline highlights his expertise in strategic communication, a core component of his role in connecting the automotive industry.

Media Appearances

Omar has no verified media appearances

Work History

1-2024
Líder de Marketing at Cluster Industrial
1-2019 - 1-2024
Diseñador digital at Cluster Industrial
4-2017 - 5-2018
Diseñador gráfico at REDU-Fácil
6-2016 - 12-2016
Director de arte at Watch and Think

Education

2010 - 2015
Licenciatura from Universidad de Guanajuato
1-2021 - 4-2022
Maestría from IEU Universidad

More Information

Social Presence :

Prographics :

Exp : 8 Location : León, Guanajuato, Mexico Job Level : N/A Designation : Líder de Marketing at Cluster Industrial
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Insights For Selling To Omar

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Omar is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Omar

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Omar move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Omar take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Omar

Personality Compatibility


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