Paloma Río Morán is the Deputy Director of Marketing and Experience at Zurich Insurance, specializing in brand growth and customer-centric strategies. A graduate of Universidad Anáhuac with a recent diploma from Northwesterns Kellogg School of Management, she focuses on transforming marketing into measurable business value through data-driven campaigns.
She is passionate about creating marketing with a human impact, championing initiatives that connect brands with memorable experiences and recognize inspiring women. Paloma believes in using marketing to create spaces for connection and recognition, going beyond purely commercial goals to foster genuine collaboration and build strong teams.
Unique Fact: She was recognized by Marketers by Adlatina as one of the top marketing professionals in Mexicos insurance industry.
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