Pascal Rathé in

Pascal Rathé

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Vice-président marketing at Medelys Laboratoires International
📍 Guadalajara, Jalisco, Mexico

Pascal is a visionary CEO and International Market Developer with 30 years of expertise in sales and marketing. Specializing in B2B strategy and AI-driven sales, he has a strong track record of optimizing sales forces and developing innovative products. He is a graduate of HEC Montréal.

Passionate about innovation and international trade, Pascal dedicates himself to coaching exciting projects that push boundaries. He is trilingual in French, English, and Spanish, which fuels his work in creating global collaborations and helping businesses expand their horizons into new markets.

He has generated over $200 million for more than 100 international clients throughout his career.

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Experience
28 Years
Current Role
Vice-président marketing
Job Level
Senior
Location
Guadalajara, Jalisco, Mexico
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Pascal cares about

Latin American Expansion
Actively helps companies establish a presence in Latin America, particularly Mexico, where he has an office, to access a market of over 500 million consumers.
AI in Sales
Lists "AI applied to Sales B2B" as a core competency and advocates for using AI solutions and chatbots to revolutionize export strategies and boost performance.
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Career

Work history

8-2016 - 12-2020
Vice-président marketing
Medelys Laboratoires International
2011 - 2016
Business Development Manager
MSM I Média Social Mobile Inc.
11-2007 - 3-2010
Marketing Vice President
Macaw group S.A
7-2001 - 4-2007
Vice President Marketing
E-nate Inc.
5-1999 - 7-2001
Vice President Sales Marketing
CONCERTO PRODUCTION INC.
In the press

Media appearances

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Education
2011 - 6-2013
Certificat d'aptitude professionnelle
HEC Montréal
1994 - 1997
B
HEC Montréal
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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