Patricia Lenten

Critic
DISC Type : C

Head of Engineering at bol

Rhenen, Utrecht, Netherlands

Overview

Patricia Lenten is the Head of Engineering at bol, where she leads teams in solving complex technical challenges. A graduate of HU University of Applied Sciences Utrecht with Prince 2 certifications, she has a robust background in IT management. Colleagues describe her as smart, sharp, and to the point.

Outside of her demanding career, Patricia is a mother of four and an advocate for work-life balance. She actively shares her personal experiences on this topic to inspire others. Her interests include personal development activities like retreats, which she finds healing and energizing.

She is currently writing a book about her experiences, a process she has found to be intense, beautiful, and surprisingly healing.

Personality Overview

ROI Driven

Information Seeker

Critic

They prefer to do logical analysis and value evidence over emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Career & Parenthood
As a mother of four, she frequently speaks at tech events like Devoxx and Women in Tech on finding balance between a demanding career and parenthood.
Women in Technology
She is an active participant and speaker at Women in Tech events, where she shares her personal journey and insights to inspire and support other women in the industry.
Engineering Leadership
In her role, she is passionate about building strong, innovative engineering teams that can grow and effectively tackle complex technical problems.

Media Appearances

Patricia has no verified media appearances

Work History

3-2026
Head of Engineering at bol
1-2024 - 3-2026
Engineering Manager at bol
9-2020 - 12-2023
Algemeen directeur at Infi
2-2017 - 9-2020
Manager IT Development at bol.com
8-2016 - 1-2017
Manager ICT Development at Famed B.V.

Education

2002 - 2006
Ing from HU University of Applied Sciences Utrecht (Hogeschool Utrecht)

More Information

Social Presence :

Prographics :

Exp : 12 Location : Rhenen, Utrecht, Netherlands Job Level : Mid-senior Designation : Head of Engineering at bol
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Insights For Selling To Patricia

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Tell them what ROI they can expect

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Patricia is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Patricia

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Patricia move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Patricia take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Patricia

Personality Compatibility


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